How is email marketing different than just emailing someone?
Are your emails visually appealing and easy-to-read?
How often do you send out emails to your contacts?
Email Marketing
The conversion rate of readers for email compared to social media
(Constant Contact, 2015)
The #1 app on cell phones is email – most emails are opened on mobile devices
(Litmus)
of consumers check email at least once a day
(Direct Marketing Association, 2015)
of all revenue is generated by targeted emails
(Direct Marketing Association, 2015)
of consumers who want to receive promotional emails monthly
(Statista, 2015)
Email Marketing Offers The Best ROI Of Any Digital Marketing
You know that staying connected with your customers is crucial to growing your small business. Email marketing is an incredibly cost-effective solution that reaches your potential customers where they live: their inbox. Are you creating relationships that will grow your business?
If you need to stay top-of-mind with your customers and keep them coming back, email marketing simply can’t be beat.
Email marketing is different from simply emailing someone – email marketing emails are visually appealing, specifically targeted and regularly sent to your customers. Our Minneapolis email marketing experts know how to create an email marketing strategy that will get you results.
Numbers aside, why should you use email marketing?
- It allows you to build relationships, loyalty and trust by staying top of mind with customers and prospects that have given you permission to contact them.
- It helps you target your customers and prospects so you deliver the right messages at the right time.
- It gives you access to data — such as who opened and interacted with your email — so you can see what really works and make improvements over time.
- It drives direct sales and supports sales through other channels.
Email content should use your company’s branding, including pictures and videos, and should have engaging calls-to-action to keep your customers coming back for more.
BizzyWeb is master certified in email marketing and partner with Constant Contact to create engaging emails that not only get opened by your customers, but also get them to take action. We use email reporting analytics to enhance your user experience and help you to find your most engaged customers.
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Our process helps us to work “Collaboractively” with you from start to finish.
Here are some companies who have had great results with email marketing:
The Chuba Company
- 27% open rate (industry average is 20.6%)
- 19% Click-through-rate (industry average is 6.4%)
Parkway Lawn
- 36% open rate (industry average is 20.6%)
- 25% Click-through-rate (industry average is 6.4%)
St. Stephen’s Catholic School
- 74% open rate (industry average is 42%)
- 24% click-through-rate (industry average is 12%)