Make Your Website Work for You & Grow Your Business Online

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

If you’re launching a new business website (or sprucing up an old site), this workshop will help. Learn how to create a search-friendly site that’s useful for customers and supports your business goals.   Learn how customers find your business online and how to promote your online presence using search engine optimization (SEO) and online […]

Free

Make Your Website Work For You

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

Do you have a website? Probably. Does it actually WORK for you? For many companies – no. Your website should be more than just your company’s brochure. The goal is to get people interested not only in your products and services, but also in your company’s culture, and to initiate trust that you can handle […]

Free

Drive New Business with Social Media

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

You know you should be on social media for your business or non-profit. You know it can help you drive more new and repeat business for your organization. But, do you know why? Do you know which social media platform will have the biggest bang for your buck? And when you start your profile, do you know what to say and how to grow your following? This session will answer all of those questions and more!

Grow Your Business with Email and Social Media

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

The number of marketing possibilities can feel overwhelming. This session will help make sense of the noise. We’re going to show you how to make the most of the combination of email and social media for your business.

Free

Harness the Power of Mobile

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

Mobile Internet usage is growing fast – more people are starting to receive and read your email and social media messages with their smartphones. And more businesses are starting to use mobile to create marketing communications and make it easy for their customers to buy from them. Join us for this seminar to make mobile a part of your business.

Website Do’s & Don’ts

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

In this presentation, we will show you what is most important to have on your website, and then turn this upside down and share what NOT to do on your website. There are some very basic tenets of the industry that may people shouldn’t do, but many do anyway because they don’t know not to.

Campaigns That Drive Action: Events & Registrations

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

When you run an event you want to make sure that you leave ample time for the promotional activities that will drive your registrations, and create and provide an optimal online registration experience. If you are considering running events, and you’d like to build on your knowledge of these important elements of successful events, this session is for you.

The Basics of Social Media

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

Can social media really be harnessed for your business? Perhaps you’re not convinced that it works, or you’re feeling overwhelmed and are not sure how to get started. This seminar will show you the value of using social media to reach your customers, members and prospects – plus how it can drive repeat business, and how it leads to new customers!

Free

SCORE Minneapolis Presentation: Website Do’s and Don’ts

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

In this presentation, we will show you what is most important to have on your website, and then turn this upside down and share what NOT to do on your website. There are some very basic tenets of the industry that may people shouldn’t do, but many do anyway because they don’t know not to.

SCORE Minneapolis Presentation: Social Media 102

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Google+. We’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’ts of each channel.

SCORE Minneapolis Presentation: Campaigns that Drive Action: Online Surveys

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

One important campaign type that is often overlooked revolves around getting feedback from your customers or supporters through the use of Surveys, Polls or Reviews. This session will reveal some simple but effective best practices and considerations for the small business or nonprofit seeking to build a survey that allows them to gather the valuable insights from their audiences that will allow them to move their organization forward.

SCORE Minneapolis Presentation: Campaigns that Drive Action: Events & Registration

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

One important campaign type that many nonprofits and small businesses have used, but would like to learn more about, revolves around Events. When you run an event you want to make sure that you leave ample time for the promotional activities that will drive your registrations, and you want to create and provide an optimal online registration experience.

SCORE Minneapolis Presentation: Campaigns that Drive Action: Offers & Promotions

Southdale Library 7001 York Ave S, Ethel Berry Room 2nd Floor, Edina

One important campaign type that many small businesses or organizations have likely run, but would like to learn more about, revolves around Offers and Promotions. These could be a simple coupon or a Facebook campaign. You may be considering joining forces with a deal provider and you’re wondering what you should be looking for in a deal or offer that matches your needs.