Master Campaigns With These 4 Videos

You need more than just money from your customers. You also need their support, their time, their engagement and their feedback. Your relationship with your customers isn’t a simple exchange of goods – it’s a never-ending stream of back-and-forth interaction. Campaigns are a simple way to tease what you need out of your customers, while also giving them something in return. 

We’ve covered campaigns in our weekly BizzyWebinars. Below, we’ve rounded up 4 videos that cover the most popular types of campaigns you can run for your business.

1. Feedback & Surveys

It’s not enough to simply guess what your customers are feeling – you have to ask them! Show them you care about delivering what they want.

“What surveys are all about is the importance of listening. If you want to be a better marketer, a better business owner or a better practicer you need to hear what people are saying.”

2. Offers & Promotions

Who doesn’t love a good sale? Offers and promotions give existing customers a reason to come back while also drawing in new customers.

“Quantity versus quality is really what you want to look for. A lot of the deal of the day type sites will offer thousands of exposures but you have to think about whether [those customers are] actually going to be coming back to you after this next deal.”

3. Newsletters & Announcements

Show your customers that you’re someone worth paying attention to. Newsletters keep your clients engaged.

“You’re going to write about what you know that [your customers] don’t. Here’s an insider tip for all marketing: if you know more than the people that you’re talking to, you’re an expert.”

4. Events & Registration

Events promote your brand and establish your business as an authority. Find out how to pull off a successful event, from inception to follow-up.

“Marketing events is all about getting people together. It could be an online event, like something like today. Could be a physical event, could be a fancy to-do or could just be getting together after work for a networking event. All of those things are easy to manage and maintain online.”

Want more? Check out our YouTube playlist for campaigns that drive action.

* *

BizzyWeb can help you with your campaigns! Check out our online marketing Buzz Builders programs for targeted online campaigns. As local authorized Constant Contact experts, we also offer a FREE custom email template for your events. Contact us today and start to “Generate Buzz Without Getting Stung!”