“Are you on Facebook?” is now a rhetorical question. If you don’t have a presence on social media, potential customers will pass you by. But it’s not enough just to have social media accounts – you also need to know how to leverage them for your business.
We frequently talk about social media in our weekly BizzyWebinars, and we’ve rounded up 4 videos to take your social media from merely existing to landing you tangible results.
Start off your social media strategy by getting to know the most popular social media platforms.
“You already have loyal and happy customers. You provide an excellent experience. And, of course, you have interesting and important things to say. So we’re going to focus on how you can do those things and how you can take advantage of your great customers to help you grow your business using social media.”
Content is the the bread and butter of an effective social media strategy. Knowing what to post where is key to engagement and ROI.
“The more you can help people, the more you can offer real content that’s actually going to get folks information that they need to help you help them, that’s going to be key in developing your social media strategy.”
You don’t always have the time to spend hours tweeting, sharing and writing. These tips help you automate your social media process and get back to your business.
“Most of you are aware that social media can have a large impact on your business, but finding the time to actually do your social media is a challenge that most business owners face.”
Each social media platform offers unique opportunities for advertising. Optimizing your social advertising for different platforms and users will stretch your dollar further.
“It can be confusing and complex for people to navigate this world of social advertising. You really have to think about the platform and where is your target audience.”
Want more? Check out our YouTube playlist for social media tips and tricks.
BizzyWeb is ready to help you boost your social media! Check out our online marketing Buzz Builders programs or contact us today for a FREE BUZZ Report to see what you’re doing well, where you have room for improvement and how BizzyWeb can help you create a plan to “Generate Buzz Without Getting Stung!”