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How to Improve Your SEO with Growth-Driven Web Design

4 years ago

image of an arrow pointing up out of a computer with text overlaid that says "How to Improve Your SEO with Growth-Driven Web Design"

Everybody wants to rule the world, but only a select few will rule Google. Ranking on first page in Google search results is a digital marketing goal for every company, but it can be a challenge. We previously gave you tips on how to integrate your inbound marketing campaigns with your SEO, but there is another approach if you aggressively want to … [Read more...] about How to Improve Your SEO with Growth-Driven Web Design

Author: Dave Meyer Filed Under: Buzz Tips, Growth-Driven Web Design, News, SEO Tagged: GDD, google, Growth-Driven Design, Growth-Driven Web Design, Search Engine Optimization, SEO

Why Search Intent Optimization is as Important as SEO

4 years ago

Why Search Intent Optimization is as Important as SEO

How often has this happened to you: you search for a recipe online, click on one of the first results you see in Google... only to be met with a massive wall of text and photos? What do you do? Do you scroll down until you find the actual recipe? Or do you go back to Google, find a link that starts out with the recipe, and use that … [Read more...] about Why Search Intent Optimization is as Important as SEO

Author: Dave Meyer Filed Under: Buzz Tips, News, SEO Tagged: google, google search, keyword research, personas, SEO, user experience

Google+ Is Shutting Down – Here’s What You Need to Do

4 years ago

Google+ Is Shutting Down FeaturedImage

It's been on the horizon for months, looming for years, but now it's finally time - Google+ is no more. Google announced a few months ago that its struggling social network would finally be retired, but a recently-revealed security breach moved their final days from August 2019 to April 2019. Here is everything you need to know and do now that … [Read more...] about Google+ Is Shutting Down – Here’s What You Need to Do

Author: Dave Meyer Filed Under: Google, Google+, Marketing, News, Social Media Tagged: digital marketing, google, Google My Business, online marketing

SEO: Expectations vs Reality

4 years ago

SEO Expectations vs Reality FeaturedImage

  Often when clients come to us for SEO work, we hear the same request: "I want to rank on the first page." This is a seemingly simple request, but once you start to unravel it, it becomes very complicated. What keywords do you want to rank for? How many keywords do you want to rank for? How quickly do you want to rank? What marketing … [Read more...] about SEO: Expectations vs Reality

Author: Dave Meyer Filed Under: Blogging, Buzz Tips, Marketing, News, SEO Tagged: content marketing, google, Search Engine Optimization, SEO

How Google Ranks Websites

4 years ago

how google ranks websites FeaturedImage

Ever wonder exactly how Google analyzes every website and ranks it?  Behind their incredibly complex (and secret) algorithm are a few surprisingly basic tenants that dictate all website rankings. Google recently shared their approach to search engine optimization (SEO) on their Think With Google blog, and it's a great time to make sure your … [Read more...] about How Google Ranks Websites

Author: Dave Meyer Filed Under: Buzz Tips, News, SEO Tagged: google, SEO, Seo Tips

What the Most Searched Words of 2018 Tell Us About Consumers in 2019

4 years ago

most searched words of 2018 FeaturedImage

While the rest of the country waits for the ball to drop on New Year's Day, we at BizzyWeb anxiously await another end-of-the-year-event: Google's Most Searched Words. Each year, Google looks back at the top search trends and we couldn't be more excited. Besides being really, really cool (in our professional opinion) the top searched terms tell us … [Read more...] about What the Most Searched Words of 2018 Tell Us About Consumers in 2019

Author: Dave Meyer Filed Under: Buzz Tips, News, SEO Tagged: google, keywords, SEO

Why You Should Use Topics, Not Keywords

4 years ago

Why You Should Use Topics Not Keywords FeaturedImage

Conventional wisdom says if you want to rank on Google, you need to focus on keywords. But is that really the case anymore? Are keywords still important? The truth is that Google is shifting away from keywords and toward topics. What Are Keywords? Keywords are exactly what they sound like - key words that you want to rank for on Google. For … [Read more...] about Why You Should Use Topics, Not Keywords

Author: Dave Meyer Filed Under: News, SEO, Web Design Tagged: google, keywords, Search Engine Optimization, SEO

How to do Keyword Research (And Why It Matters)

4 years ago

How to do Keyword Research FeaturedImage

How do you find what you're looking for online? Would you type into Google, "floral plants with petals" or "florists near me?" Language is important. With our florist example, the "right" language is obvious, but more often than not it isn't that clear cut. The closer you are to a business, the harder it is to look at it from an outsider's … [Read more...] about How to do Keyword Research (And Why It Matters)

Author: Dave Meyer Filed Under: Buzz Tips, Marketing, News, SEO Tagged: google, keyword research, keywords, long tail keywords, Search Engine Optimization, SEO

A Quick & Simple Guide to Google’s New Marketing Platform

4 years ago

A Quick & Simple Guide to Google’s New Marketing Platform FeaturedImage

We love Google because they're constantly innovating and evolving. We also hate Google because they're constantly innovating and evolving. As soon as you get comfortable with an interface, Google rolls out a new update. It's a complicated relationship. In their continued efforts to streamline marketing, Google recently revamped their entire … [Read more...] about A Quick & Simple Guide to Google’s New Marketing Platform

Author: Dave Meyer Filed Under: News, SEO Tagged: google, Google Analytics, SEO, technology

What is Google My Business?

5 years ago

What is Google My Business FeaturedImage

If you've spent any time online, you've probably stumbled across Google My Business, even if you didn't recognize it right away. Ever search online for a service and then a map pops up or a little card appears at the side of the screen? That's Google My Business in action: We've talked a few times before about Google My Business, but with each … [Read more...] about What is Google My Business?

Author: Dave Meyer Filed Under: Buzz Tips, Marketing, News, Social Media Tagged: digital marketing, google, Google My Business, online marketing, SEO

The Best Times to Post on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and Google+ [Infographic]

5 years ago

Social media is one of the most cost-effective - and just plain effective - ways to reach your audience. But between all the various platforms and demographics, it's hard to know when exactly to post. The ideal time for you to post will depend on your audience and what your analytics show you. However, there are tried-and-true posting times that … [Read more...] about The Best Times to Post on Instagram, Facebook, Twitter, LinkedIn, Pinterest, and Google+ [Infographic]

Author: Dave Meyer Filed Under: Facebook, Google+, LinkedIn, Marketing, News, PInterest, Social Media, Twitter Tagged: BizzyWeb, facebook, google, Instagram, linkedin, Pinterest, Social Media, social media marketing, twitter

5 Steps to SEO Your Blogs and Page Content

5 years ago

5 Steps to SEO Your Blogs and Page Content FeaturedImage

Ah SEO...everyone's favorite buzzword that no one quite understands. There are literally thousands of articles online about Search Engine Optimization (SEO) and the right and wrong way to SEO (and even some arguing that SEO isn't important at all). The truth is that Google is ever-evolving and what SEO means is also constantly changing. However, … [Read more...] about 5 Steps to SEO Your Blogs and Page Content

Author: Jena Felsheim Filed Under: News, SEO Tagged: BizzyWeb, Blogging, Content, content marketing, content writing, google, Search Engine Optimization, SEO

What is a Bounce Rate and What Does it Mean?

5 years ago

what is a bounce rate and what does it mean

If you've spent any time at all playing around with Google Analytics, you've probably seen a statistic for "bounce rate." On paper, a bounce rate is simple - it's the percentage of people that leave your website after only viewing one page. In practice, however, it's a little bit more confusing. What's a "good" versus a "bad" bounce rate? When do … [Read more...] about What is a Bounce Rate and What Does it Mean?

Author: Jena Felsheim Filed Under: News, Web Design Tagged: analytics, bounce rate, google, Google Analytics, SEO

Google Will Stop Showing Any Website That is Not Secure. Is Yours?

6 years ago

Google is like the protective older sibling of the internet. And like any good big bro (or sis) they want to keep you safe. Google announced that they will soon show a "not secure" warning for any site that is not SSL compliant and exclude it from search results. The change will be effective when Google version 62 launches in October. We've talked … [Read more...] about Google Will Stop Showing Any Website That is Not Secure. Is Yours?

Author: Jena Felsheim Filed Under: Buzz Tips, Client Updates, News, Web Design Tagged: google, HTTPS, online security, security, SSL

How to Update Your Google My Business Listing

6 years ago

We've talked ad nauseam about how frustrating it is to use Google My Business, so forgive us if you're sick of hearing about it. But between Google+ and Google My Business, we get a lot of questions from our customers. And understandably! Google My Business is notoriously confusing and hard to use (sorry Google!). You might not even know what … [Read more...] about How to Update Your Google My Business Listing

Author: Jena Felsheim Filed Under: BizzyWeb, Buzz Tips, Google+, News Tagged: google, Google My Business, SEO

SEO Truths and Lies

6 years ago

seo truths and lies

Does your SEO strategy feel like you're running and running...only to look back and see that you've barely moved? It's no secret that SEO is tricky, but if you're still bogged down in common SEO misconceptions then you're doing more harm than good.  Lie: You Set up SEO Once and Forget About It A common misconception about SEO is that you only … [Read more...] about SEO Truths and Lies

Author: Jena Felsheim Filed Under: BizzyWeb, News, SEO, Web Design Tagged: google, How To, Search Engine Optimization, SEO

How NOT to Respond to Negative Reviews

6 years ago

how not to respond to negative reviews

It's no secret how important online reviews are to businesses - 88% of customers rely on them to decide whether or not to do business with a local company. But many business owners are so laser-focused on getting reviews that they don't consider responding to reviews. It's inevitable - if you're actively soliciting reviews, you're going to get a … [Read more...] about How NOT to Respond to Negative Reviews

Author: Jena Felsheim Filed Under: Facebook, Google+, News Tagged: digital marketing, facebook, glassdoor, goodreads, google, How To, online marketing, online reviews, reviews, yelp

How to Get the Most Out of Google Analytics

6 years ago

How to Get the Most Out of Google Analytics

Google Analytics is a fantastic tool that provides real-time data on your website traffic. But as anyone who's looked at it knows, the interface is overwhelming and confusing. It can be hard to find the information you need.  Kristin Hicks of Constant Contact highlights the must-have metrics from Google Analytics: 1. Website Traffic The first … [Read more...] about How to Get the Most Out of Google Analytics

Author: Jena Felsheim Filed Under: Buzz Tips, Constant Contact, News, SEO Tagged: google, Google Analytics, Minneapolis digital marketing, Minneapolis Web Design, SEO

Do I Need a Google+ Business Page?

6 years ago

Do I Need a Google+ Business Page-FeaturedImage

So, Google. We need to talk. I appreciate everything you do for me - answering my stupid questions, giving me direction, helping me solve "who's that actor" arguments...but changing things and not telling anyone? That has got to stop.  If you've dabbled in digital marketing, you've probably heard of Google+ or Google My Business. If not, you've … [Read more...] about Do I Need a Google+ Business Page?

Author: Jena Felsheim Filed Under: Buzz Tips, Google+, News Tagged: digital marketing, google, Google My Business, Google+ updates, online marketing, SEO

Watch Out for This Tech-Savvy Gmail Phishing Scam

6 years ago

Watch Out for This Tech-Savvy Gmail Phishing Scam

We all know not to open attachments from email addresses we don't recognize, but what if it's from someone we know? Thanks to the latest Gmail phishing scam, you can't even trust a familiar face.  WordPress security tool Wordfence is reporting a wide-scale attack on Gmail users: The way the attack works is that an attacker will send an email to … [Read more...] about Watch Out for This Tech-Savvy Gmail Phishing Scam

Author: Jena Felsheim Filed Under: BizzyWeb, Buzz Tips, News Tagged: Gmail, google, hackers, security

5 Social Media Tips for the Trades

7 years ago

5 Social Media Tips for the Trades

Show of hands: who set up their social media, posted a couple of times and then never returned?Don't worry - we get it. You're trying to run your business. And you may be thinking: "What do I even talk about?" It's easy to look to big brands with their flashy videos and professional photos and get discouraged. But here's the thing: you … [Read more...] about 5 Social Media Tips for the Trades

Author: Dave Meyer Filed Under: Buzz Tips, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: Content, content creation, facebook, Facebook engagement, google, linkedin, social media marketing, twitter

Schrödinger’s SEO: Search Engine Optimization is Both Dead and Alive

7 years ago

Search Engine Optimization is Both Dead and Alive

Schrödinger's cat is a quantum mechanics paradox in which a cat trapped in a box with a bottle of poison may be simultaneously both dead and alive. Schrödinger's SEO is a paradox in which Search Engine Optimization is dead or alive, depending on whichever headline makes more waves. Everyone has an opinion on SEO: it's dead and over, it's alive and … [Read more...] about Schrödinger’s SEO: Search Engine Optimization is Both Dead and Alive

Author: Dave Meyer Filed Under: BizzyWeb, News, SEO, Web Design Tagged: google, marketing trends, Search Engine Optimization, SEO, web design, website content

The Ultimate Social Media Image Size Guide [Infographic]

7 years ago

The Ultimate Social Media Image Size Guide

A picture is worth a thousand retweets. When Facebook and Twitter first launched, they were text-only and word-heavy. Now, virtually every social network has become more and more streamlined and picture-friendly. Pictures dominate social networks and consistently see more engagement.We’ll say it straight out: if your images aren’t optimized for … [Read more...] about The Ultimate Social Media Image Size Guide [Infographic]

Author: Dave Meyer Filed Under: BizzyWeb, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: facebook, google, infographic, Instagram, linkedin, Pictures, Pinterest, Social Media, social media marketing, twitter, youtube

What and How Often Should You Post on Social Media? [Infographic]

7 years ago

by Azure Collier, Constant ContactWhen I’m hosting Constant Contact’s social media webinars, I get a lot of questions from small businesses and nonprofits on social media best practices.One of the things I hear most often is “What should I post on social media and when should I post it?”That’s why we created this cheat sheet.In this cheat sheet, … [Read more...] about What and How Often Should You Post on Social Media? [Infographic]

Author: Dave Meyer Filed Under: Facebook, Google+, LinkedIn, News, PInterest, Twitter Tagged: BizzyWeb, Constant Contact, facebook, google, infographic, linkedin, Minneapolis online marketing, Pinterest, Social Media, social media marketing, twitter

Make Google Work For You With These 4 Videos

7 years ago

Oh Google, my Google. What would the internet be without that trusted blue G? Since its launch, Google has moved beyond its impressive title as the most frequently-used search engine to a suite of applications, marketing tools and social networks. Plain and simple: pleasing Google is good for business. If your potential customers can't find you … [Read more...] about Make Google Work For You With These 4 Videos

Author: Dave Meyer Filed Under: BizzyWeb, BizzyWebinars, Google+, Marketing, SEO Tagged: google, Google Analytics, Google My Business, google search, Google Webmaster Tools, How To, online marketing, Search Engine Optimization, search engine results, SEO, video, video roundup, Webinar

Making Sense of Google Analytics: 10 Tips for Small Businesses

7 years ago

by Jeremy Taylor, Constant ContactGoogle Analytics offers a truly extensive range of actionable data. It will show you who’s browsing your website, how they’re using it and how they found you. Without analytics, you rely on guesswork (and guesswork is a terrible business model).The problem is that it can be tricky to identify the metrics that … [Read more...] about Making Sense of Google Analytics: 10 Tips for Small Businesses

Author: Dave Meyer Filed Under: BizzyWeb, Google+, News, SEO, Social Media, Web Design Tagged: analytics, BizzyWeb, calls-to-action, client sites, company pages, custom website design, google, Google Analytics, Google Plus, How To, marketing, Minneapolis online marketing, Minneapolis Web Design, Search Engine Optimization, Search Engines, SEO, Social Media, Strategy, web design, website

Can Your Customers Trust Your Website?

8 years ago

We're hearing more and more frequently about hackers breaking into a company's back end systems and stealing customer information. As a business owner, it is your responsibility to protect and secure customer information and keep hackers at bay. How confident are you that your business's website is protecting your most important asset - your … [Read more...] about Can Your Customers Trust Your Website?

Author: Michelle Hanson Filed Under: BizzyWeb, Google+, News, Social Media, Web Design Tagged: BizzyWeb, Business Page, client sites, custom website design, google, Google Analytics, How To, Minneapolis Web Design, Social Media, Strategy, web design, web development, website

What’s The Big Deal About a Little Mobile ‘Buy’ Button?

8 years ago

Google recently debuted a new mobile feature called "Purchases on Google," which makes buying products directly from mobile search advertisements easier for consumers. Consumers turning to Google for search on their mobile devices now see a "buy" button in select promoted results. When consumers click on the button, it takes them to a page where … [Read more...] about What’s The Big Deal About a Little Mobile ‘Buy’ Button?

Author: Michelle Hanson Filed Under: BizzyWeb, Google+, News, Social Media, Web Design Tagged: Business Page, calls-to-action, client sites, custom website design, google, Google Plus, How To, Minneapolis online marketing, Minneapolis Web Design, web design, web development, website

Top Four SEO Trends for 2015

8 years ago

Google is now better able to reward high-quality Web content that is relevant to a search query, and less dependent on traditional signals, such as keywords, according to a recent report from Searchmetrics and detailed in this article by MarketingProf's Ayaz Nanji.Below are four key search engine optimization (SEO) lessons from the report, as … [Read more...] about Top Four SEO Trends for 2015

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter, Web Design Tagged: BizzyWeb, client sites, company pages, custom website design, google, Google Analytics, Google Plus, How To, marketing, Minneapolis online marketing, Minneapolis Web Design, online marketing, Search Engine Optimization, Search Engines, SEO, Strategy, website

4 Videos To Kickstart Your Social Media Strategy

8 years ago

"Are you on Facebook?" is now a rhetorical question. If you don't have a presence on social media, potential customers will pass you by. But it's not enough just to have social media accounts – you also need to know how to leverage them for your business. We frequently talk about social media in our weekly BizzyWebinars, and we've rounded up 4 … [Read more...] about 4 Videos To Kickstart Your Social Media Strategy

Author: Jena Felsheim Filed Under: BizzyWeb, BizzyWebinars, Blogging, Facebook, Foursquare, Google+, LinkedIn, PInterest, Social Media, Twitter, Video Tagged: facebook, google, How To, linkedin, online marketing, Pinterest, Social Media, twitter, video, video roundup, Webinar

9 Expert Ways to Grow Your Email List with Facebook

8 years ago

Miranda Paquet, Constant Contact “We’re finding Facebook to be less and less of interest to us because of the way they changed their algorithms for how our posts work…we found out that without paying for their marketing program, it doesn’t work for us.” Like many small business owners, Chris Iousa is wondering if it’s time to call it … [Read more...] about 9 Expert Ways to Grow Your Email List with Facebook

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: Blogging, client sites, Email Marketing, facebook, google, Google Plus, How To, marketing, Minneapolis online marketing, online marketing, Pinterest, Social Media, Strategy, twitter

10 Simple SEO Mistakes to Avoid

8 years ago

by Jeremy Taylor, Constant Contact You have a website and you want people to see it. The trouble is, you have an awful lot of competition. If the world wide web is a beach, the websites on it are grains of sand. So how do you make sure your grain is the one your target audience finds? Avoiding these ten SEO mistakes is a great start… 1. Focusing … [Read more...] about 10 Simple SEO Mistakes to Avoid

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter, Web Design Tagged: Blogging, Email Marketing, facebook, google, How To, online marketing, Pinterest, Search Engine Optimization, Search Engines, SEO, Social Media, twitter

Is Your Blog Getting Lonely? Eight Tips To Rekindle The Love!

8 years ago

by Susan Solovic for Constant Contact Are you and your blog having relationship problems? I’ve seen it so many times. Here are the common troubles I’ve witnessed: You know you should have a blog, but just haven’t gotten around to it yet, You started a blog, but have lost your motivation and are letting it slip, and You want to love your blog, but … [Read more...] about Is Your Blog Getting Lonely? Eight Tips To Rekindle The Love!

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: Blogging, facebook, google, How To, online marketing, Social Media, Strategy, WordPress

Understanding The SEO Journey – Old vs New SEO

8 years ago

As an online marketing agency, SEO is a common topic of discussion around the BizzyWeb office. This recent blog post published on Webbiquity.com by guest author Jack Dawson is an informative and easy-to-understand explanation of old versus new SEO. * * * by Jack Dawson Everyone implementing SEO usually has the same question – how long before I rank … [Read more...] about Understanding The SEO Journey – Old vs New SEO

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter, Video, Web Design Tagged: analytics, Blogging, company pages, custom website design, facebook, google, Google Analytics, Google Plus, Hashtag, linkedin, marketing, Minneapolis online marketing, online marketing, Pinterest, Search Engine Optimization, SEO, Social Media, Strategy, twitter

Big Changes in Mobile Search Coming April 21 – Is Your Website Ready?

8 years ago

Google recently announced that on April 21 it's making mobile-friendliness a ranking signal for searches performed on mobile devices. Mobile-friendly sites use responsive design, an approach to web design aimed at creating an optimal viewing experience (easy to read with minimal resizing or scrolling) across a wide range of devices (from desktop … [Read more...] about Big Changes in Mobile Search Coming April 21 – Is Your Website Ready?

Author: Michelle Hanson Filed Under: BizzyWeb, News, SEO, Web Design, WordPress Tagged: analytics, client sites, custom website design, google, Google Analytics, Minneapolis Web Design, Search Engine Optimization, SEO, web design

SEO Strategies to Boost Your Business

8 years ago

With continuous updates to mysterious and complicated algorithms, SEO has changed significantly over the years. It's no longer enough to load up a page with a bunch of keywords and wait for your page rank to climb. That just doesn't work anymore. Check out this handy infographic created by digital marketing guru Neil Patel for a quick breakdown of … [Read more...] about SEO Strategies to Boost Your Business

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter Tagged: analytics, google, online marketing, Search Engine Optimization, SEO, Social Media, Strategy

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