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BizzyWeb | Minneapolis Web Design & Digital Marketing

BizzyWeb | Minneapolis Web Design & Digital Marketing

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Web Design

How to Get More Traffic to Your Website

How to Get More Traffic to Your Website

If a button sits on a website but no one is there to click on it, does it even exist? Having a great website doesn't amount to much if no one is visiting it. Getting website traffic is a common goal for our clients, and there are a few simple steps you can take today to drastically increase your monthly traffic. 1. Use On-Page SEO Ranking when

4 years ago

Posted In: Google, Growth-Driven Web Design, News, SEO

The Best Growth Hacks for 2020

The Best Growth Hacks for 2020

"Hacking" conjures to mind the image of someone dressed in all black, furiously typing away at a keyboard. But hacking isn't all negative or relegated to cheesy '90s flicks - it can also be a tool for exponential growth. That's where growth hacking comes in. What is Growth Hacking? The original term "growth hacking" was coined by startup advisor

4 years ago

Posted In: Growth-Driven Web Design, Marketing, News

How to Convince Your Boss to Choose GDD Over Traditional Web Design

How to Convince Your Boss to Choose GDD Over Traditional Web Design

For those of us in the trenches of marketing and web design every day, it's easy to see the benefit of new technologies. But it's sometimes difficult to communicate those benefits to the boss writing the check. If you know that your website strategy needs to change but aren't sure how to convince your boss to try a new system, this guide will give

4 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, News, Web Design

Growth-Driven Design for the Manufacturing Industry

Growth-Driven Design for the Manufacturing Industry

In the manufacturing industry, having a functional, beautiful website has historically been an afterthought. It was a "nice thing to have" but not a priority. However, with the rise of smaller shops and more tech-savvy customers, a functional manufacturing website is now a necessity. But why does it have to be such a headache to redesign a

4 years ago

Posted In: BizzyWeb, Growth-Driven Web Design, News, Web Design

Why Growth-Driven Web Design Can Improve Your Sales Process

Why Growth-Driven Web Design Can Improve Your Sales Process

Your website should be your best salesperson. Is that true for your current website? If your website isn't bringing you consistent quality leads, it's time to try a new approach. What is Growth-Driven Web Design (GDD)? A whopping 94% of visitors reported they closed out of a website or didn’t trust it simply because of an outdated design.

4 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, News, Web Design

How to Improve Your SEO with Growth-Driven Web Design

How to Improve Your SEO with Growth-Driven Web Design

Everybody wants to rule the world, but only a select few will rule Google. Ranking on first page in Google search results is a digital marketing goal for every company, but it can be a challenge. We previously gave you tips on how to integrate your inbound marketing campaigns with your SEO, but there is another approach if you aggressively want to

4 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, News, SEO

Avoid the Summer Slump: Grow Your Marketing with Growth-Driven Design

Avoid the Summer Slump: Grow Your Marketing with Growth-Driven Design

Summer is the time for pool parties, outdoor grilling and watching the clock until the end of the work day. It's hard to stay motivated through the summer when business typically slows and your mind is elsewhere. But it's important to keep your momentum going through the summer, instead of falling into the dreaded summer slump. HubSpot asked three

4 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, Inbound Marketing, Marketing, News, Web Design

10 Reasons Why Growth-Driven Web Design is Better Than Traditional Web Design

10 Reasons Why Growth-Driven Web Design is Better Than Traditional Web Design

Online, your business must stay relevant to stay competitive. A whopping 94% of visitors reported they closed out of a website or didn’t trust it simply because of an outdated design. (Source) Growth-Driven Web Design (GDD) is a new approach to web design that stops this issue in its tracks.   In a Growth-Driven Web Design approach, websites are

4 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, News, Web Design, WordPress

10 Inbound Marketing Analytics to Watch

10 Inbound Marketing Analytics to Watch

Inbound marketing can generate a massive amount of new business for your company - but how do you really know if it's working? The pillars of inbound marketing are analytics - the data you examine to see how well you're performing. This informs all your inbound efforts and how you tweak your content and strategy to reach more people. However with

4 years ago

Posted In: Hubspot, Inbound Marketing, Marketing, News, SEO, Social Media

Google vs Facebook: Where Should I Run Ads?

Google vs Facebook: Where Should I Run Ads?

You know your customers are online, but how do you reach them? Online advertising is a fantastic way to reach many people quickly, but where should you advertise online? And which is better: Google or Facebook? What are the Differences Between Google Ads and Facebook Ads? The main difference between Google AdWords and Facebook Ads is how ads are

4 years ago

Posted In: Advertising, Buzz Tips, Facebook, Google, Marketing, News

What Is Growth-Driven Web Design? (And Why You Should Care)

What Is Growth-Driven Web Design? (And Why You Should Care)

  Traditional web design is broken. The struggle with traditional design is that almost immediately after a site is launched, the design and content begins to grow stale. The internet is an ever-evolving beast, and when your site doesn't evolve along with it, it ages quickly. A whopping 94% of visitors reported they closed out of a website

4 years ago

Posted In: Growth-Driven Web Design, Marketing, News, Web Design

Why Search Intent Optimization is as Important as SEO

Why Search Intent Optimization is as Important as SEO

How often has this happened to you: you search for a recipe online, click on one of the first results you see in Google... only to be met with a massive wall of text and photos? What do you do? Do you scroll down until you find the actual recipe? Or do you go back to Google, find a link that starts out with the recipe, and use that

4 years ago

Posted In: Buzz Tips, News, SEO

5 Ways You’re Sabotaging Your Landing Pages

5 Ways You’re Sabotaging Your Landing Pages

Landing pages are the bread-and-butter of inbound marketing. But most landing pages are a burnt piece of toast. It's easy to create landing pages, but creating landing pages that convert is much more of a challenge. There are some basic mistakes that sabotage your landing pages before they ever have a chance to be successful. If your landing pages

4 years ago

Posted In: Inbound Marketing, Marketing, News, Web Design

What is Inbound Marketing and Why You Should Care

What is Inbound Marketing and Why You Should Care

    Show of hands: who likes being told what to do? In the age of information, customers have more power than ever before to educate themselves and make their own informed choices. Traditionally, marketing was a spray-and-pray method: you told as many people as possible why your business was awesome through marketing pieces like fliers and

4 years ago

Posted In: Blogging, Buzz Tips, Marketing, News, SEO, Social Media

SEO: Expectations vs Reality

SEO: Expectations vs Reality

  Often when clients come to us for SEO work, we hear the same request: "I want to rank on the first page." This is a seemingly simple request, but once you start to unravel it, it becomes very complicated. What keywords do you want to rank for? How many keywords do you want to rank for? How quickly do you want to rank? What marketing

4 years ago

Posted In: Blogging, Buzz Tips, Marketing, News, SEO

An Introduction to Growth-Driven Design in Minneapolis

An Introduction to Growth-Driven Design in Minneapolis

  Your website is your biggest marketing asset, and the centerpiece of all of your marketing activities. It’s where people go to learn about your company, your products & services, where you’re located in Minneapolis, and more. It’s also your best “salesperson” - or should be. Research by HubSpot indicates that a prospect has already moved

4 years ago

Posted In: Communication, Growth-Driven Web Design, Hubspot, News

How Google Ranks Websites

How Google Ranks Websites

Ever wonder exactly how Google analyzes every website and ranks it?  Behind their incredibly complex (and secret) algorithm are a few surprisingly basic tenants that dictate all website rankings. Google recently shared their approach to search engine optimization (SEO) on their Think With Google blog, and it's a great time to make sure your

4 years ago

Posted In: Buzz Tips, News, SEO

What the Most Searched Words of 2018 Tell Us About Consumers in 2019

What the Most Searched Words of 2018 Tell Us About Consumers in 2019

While the rest of the country waits for the ball to drop on New Year's Day, we at BizzyWeb anxiously await another end-of-the-year-event: Google's Most Searched Words. Each year, Google looks back at the top search trends and we couldn't be more excited. Besides being really, really cool (in our professional opinion) the top searched terms tell us

4 years ago

Posted In: Buzz Tips, News, SEO

WordPress 5.0: What You Need to Know

WordPress 5.0: What You Need to Know

  The times they are a-changing. In the beginning of December, WordPress began rolling out the new version of their editor, which drastically changes how the interface looks. If your website was built in WordPress you may not have seen the change just yet, but it's expected to roll out on every website within the next few

4 years ago

Posted In: Blogging, Buzz Tips, News, Web Design, WordPress

Why You Should Use Topics, Not Keywords

Why You Should Use Topics, Not Keywords

Conventional wisdom says if you want to rank on Google, you need to focus on keywords. But is that really the case anymore? Are keywords still important? The truth is that Google is shifting away from keywords and toward topics. What Are Keywords? Keywords are exactly what they sound like - key words that you want to rank for on Google. For

4 years ago

Posted In: News, SEO, Web Design

How to do Keyword Research (And Why It Matters)

How to do Keyword Research (And Why It Matters)

How do you find what you're looking for online? Would you type into Google, "floral plants with petals" or "florists near me?" Language is important. With our florist example, the "right" language is obvious, but more often than not it isn't that clear cut. The closer you are to a business, the harder it is to look at it from an outsider's

4 years ago

Posted In: Buzz Tips, Marketing, News, SEO

A Quick & Simple Guide to Google’s New Marketing Platform

A Quick & Simple Guide to Google’s New Marketing Platform

We love Google because they're constantly innovating and evolving. We also hate Google because they're constantly innovating and evolving. As soon as you get comfortable with an interface, Google rolls out a new update. It's a complicated relationship. In their continued efforts to streamline marketing, Google recently revamped their entire

4 years ago

Posted In: News, SEO

How to Make Your Digital Content More Accessible  [Star Tribune Feature]

How to Make Your Digital Content More Accessible [Star Tribune Feature]

Recently, Dave sat down with Mike Porter of The Star Tribune to discuss accessibility in digital content. (Read the full article on Star Tribune's website). Q: What pitfalls can our business avoid when trying to make our digital content accessible for people with disabilities? A: Serious consideration of user accessibility for people with

4 years ago

Posted In: BizzyWeb, Marketing, News, Web Design

Tips for Ranking Locally in Minneapolis

Tips for Ranking Locally in Minneapolis

Ranking locally is a struggle, no matter your location. Many of our clients provide services across the country, but want to rank locally in Minneapolis. Generally speaking, the rules for Search Engine Optimization (SEO) are the same whether you want to rank locally or nationally, but there are some location-specific tips. Ranking Locally vs.

5 years ago

Posted In: Buzz Tips, News, SEO

How to Write Content (When You Hate Writing)

How to Write Content (When You Hate Writing)

I'll let you in on a little industry secret: even writers don't like writing. Writing can be invigorating, watching the pieces fall into place...but more often than not, it's a deadline breathing down your neck and a creative well run dry. Like many things in life, you have to fake it till you make it. If you're not a writer by nature, that's ok.

5 years ago

Posted In: Blogging, Buzz Tips, Facebook, Growth-Driven Web Design, Marketing, News

How to Build a User-Optimized Website

How to Build a User-Optimized Website

It's not about you. It's about them. One of the fatal mistakes business owners make on their websites is focusing on what they want to see, and not what their potential customers want to see. Often, we fall back on phrases like "since 1975, we have...." or "we lead the industry in..." which, while impressive, don't really matter to your

5 years ago

Posted In: Buzz Tips, Growth-Driven Web Design, News, Web Design

Selling is Helping, and Other New Truths in Marketing + Sales

Selling is Helping, and Other New Truths in Marketing + Sales

At BizzyWeb, we believe in a simple adage: The more you help people, the more successful you’ll become. We’ve geared our blog and email newsletter to helping as many people as possible, and we’ve published more than 300 free BizzyWebinars to help our clients and friends learn how to improve their marketing using digital tools. Helping feels

5 years ago

Posted In: Advertising, BizzyWeb, Buzz Tips, Communication, Hubspot, Marketing, News, SEO, User-Centered Web Design

Why You Need Growth-Driven Web Design

Why You Need Growth-Driven Web Design

  2012 was a great year. The world didn't end. Marvel's The Avengers was released. We saw the transit of Venus for the last time until 2117. But if your website was last redesigned in 2012, that's anything but great. Traditional web design is broken. The struggle with traditional design is that almost immediately after a site is launched,

5 years ago

Posted In: Growth-Driven Web Design, Marketing, News, Web Design

5 Signs Your Website Isn’t Working (And How to Fix It)

5 Signs Your Website Isn’t Working (And How to Fix It)

Your website is the most important online sales tool you have - unfortunately, it's often also the most neglected. If you aren't seeing online leads like you'd hoped, it's time to re-evaluate.  Why Your Website Isn't Working 1. It's Not Mobile Responsive If your site can’t be read easily on smart phones and tablets, that’s a huge red flag.

5 years ago

Posted In: Growth-Driven Web Design, News, Web Design

What You Need to Know About GDPR

What You Need to Know About GDPR

You've probably heard about how the General Data Protection Regulation (GDPR) will drastically change the face of the internet, but do you know what you need to do to prepare? What is GDPR? GDPR is the European Union's new regulation on consumer protection, data and cyber protection that will come into effect starting May 25, 2018. GDPR will give

5 years ago

Posted In: Marketing, News, Public Relations, Web Design

5 Steps to SEO Your Blogs and Page Content

5 Steps to SEO Your Blogs and Page Content

Ah SEO...everyone's favorite buzzword that no one quite understands. There are literally thousands of articles online about Search Engine Optimization (SEO) and the right and wrong way to SEO (and even some arguing that SEO isn't important at all). The truth is that Google is ever-evolving and what SEO means is also constantly changing. However,

5 years ago

Posted In: News, SEO

SEO Myths to Leave in 2017

SEO Myths to Leave in 2017

  Bye, Felicia! There are some SEO strategies that once were useful but now are...well...pretty useless.  Kick these out-of-date SEO tactics to the curb once and for all in 2018.  Multiple Keywords in a Page Title Many business owners know that having your keyword in the title of your page is important for SEO. If one is good, more must be

5 years ago

Posted In: News, SEO

The Tale of Purple Monkey Dinosaur and Why Ranking Isn’t Everything

The Tale of Purple Monkey Dinosaur and Why Ranking Isn’t Everything

  A little bit of story time: Once upon a time, there was a little keyword named Purple Monkey Dinosaur. Purple Monkey Dinosaur hoped and dreamed of seeing the first page of Google. His best friend BizzyWeb knew the way to rank on Google. Through the magic of SEO, BizzyWeb ranked on the first page for the little keyword Purple Monkey Dinosaur...

5 years ago

Posted In: News, SEO

How to Write a Catchy Headline [Infographic]

How to Write a Catchy Headline [Infographic]

1...2...3...4...5...6...7...8...9...10...are you still here? Viewers typically leave a website within 10 to 20 seconds. With that kind of time crunch, you need to use every tool at your disposal to ensnare attention and keep your visitors around longer. One way to grab attention is with a snappy headline. Even if you have the most compelling blog

5 years ago

Posted In: Blogging, Buzz Tips, News, Web Design

What is a Bounce Rate and What Does it Mean?

What is a Bounce Rate and What Does it Mean?

If you've spent any time at all playing around with Google Analytics, you've probably seen a statistic for "bounce rate." On paper, a bounce rate is simple - it's the percentage of people that leave your website after only viewing one page. In practice, however, it's a little bit more confusing. What's a "good" versus a "bad" bounce rate? When do

5 years ago

Posted In: News, Web Design

What’s Your Digital Marketing IQ? [Quiz]

What’s Your Digital Marketing IQ? [Quiz]

Pop quiz time! Do you have your number 2 pencil and eraser on hand?    Just how much do you know about digital marketing? With all the buzzwords and conflicting information floating around on the internet, it's easy to lose your path. Take our quiz to find out if you're going the right direction (don't worry - this test won't count towards your

5 years ago

Posted In: Advertising, Buzz Tips, Marketing, News, SEO, Social Media

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