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5 Ways You’re Sabotaging Your Landing Pages

4 years ago

5 Ways You're Sabotaging Your Landing Pages featured

Landing pages are the bread-and-butter of inbound marketing. But most landing pages are a burnt piece of toast. It's easy to create landing pages, but creating landing pages that convert is much more of a challenge. There are some basic mistakes that sabotage your landing pages before they ever have a chance to be successful. If your landing pages … [Read more...] about 5 Ways You’re Sabotaging Your Landing Pages

Author: Dave Meyer Filed Under: Inbound Marketing, Marketing, News, Web Design Tagged: digital marketing, inbound marketing, Landing pages, marketing

Walking the Buyer’s Journey

4 years ago

walking the buyers journey featured image

In the days of print marketing, marketing efforts were broad paint strokes. You sent your fliers to as many mailboxes as you could, knowing a small percentage would actually reach out to you. Marketing wasn't tailored to different buyers, it was general to appeal to as many people as possible. Today's consumers expect a different kind of process. … [Read more...] about Walking the Buyer’s Journey

Author: Dave Meyer Filed Under: BizzyWeb, Buzz Tips, Hubspot, Marketing, News Tagged: buyer's journey, digital marketing, HubSpot, inbound marketing, marketing

What is a Buyer Persona? (And How Do I Make One?)

4 years ago

What is a Buyer Persona featured image

Do you have a clear picture of who your ideal customer is? Do you know what they like? What they do in their free time? How many children they have? If not, it's time to start building buyer personas for your business. What is a Buyer Persona? Buyer personas are fictional, generalized representations of your ideal customers. They have a name, an … [Read more...] about What is a Buyer Persona? (And How Do I Make One?)

Author: Dave Meyer Filed Under: Hubspot, Marketing, News Tagged: buyer persona, digital marketing, HubSpot, marketing, online marketing, persona

How to Set SMART Marketing Goals in 5 Steps

4 years ago

How to Set SMART Marketing Goals in 5 Steps featured

It pays to be smart - SMART about your goals, anyway. If your current marketing goals are just "I want to make money," it's time to sit down and come up with some tangible goals.  Defining goals is the best way to track your marketing success and get the most bang for your buck. And the best type of goals are SMART goals. What Are SMART … [Read more...] about How to Set SMART Marketing Goals in 5 Steps

Author: Dave Meyer Filed Under: Marketing, News Tagged: digital marketing, goals, marketing, Minneapolis digital marketing, online marketing, SMART goals

How to Use Clickbait (Without Being Annoying)

4 years ago

How to Use Clickbait FeaturedImage

He pressed "publish" on the blog post. What happened next will shock you. In an age where attention is a valuable commodity, clickbait is the currency of the internet. You've certainly seen clickbait titles while scrolling through Facebook:  "Can we guess what [Character From Popular TV Show] you are based on you order at [Fast Casual … [Read more...] about How to Use Clickbait (Without Being Annoying)

Author: Dave Meyer Filed Under: Blogging, Buzz Tips, Marketing, News Tagged: Content, content marketing, digital marketing, marketing, online marketing

Selling is Helping, and Other New Truths in Marketing + Sales

5 years ago

At BizzyWeb, we believe in a simple adage: The more you help people, the more successful you’ll become. We’ve geared our blog and email newsletter to helping as many people as possible, and we’ve published more than 300 free BizzyWebinars to help our clients and friends learn how to improve their marketing using digital tools. Helping feels … [Read more...] about Selling is Helping, and Other New Truths in Marketing + Sales

Author: Dave Meyer Filed Under: Advertising, BizzyWeb, Buzz Tips, Communication, Hubspot, Marketing, News, SEO, User-Centered Web Design Tagged: CRM, Growth Agency, HubSpot, marketing, sales, SMarketing

5 Simple Ways to Show Your Customers You Care

5 years ago

5 Simple Ways to Show Your Customers You Care featured image

Everyone wants to feel appreciated, your customers included. Often as business owners, we're so focused on driving new business that we take our current customers for granted. Your current customers are your foundation, but beyond that a happy customer is more likely to recommend your business to others and to keep coming back for more.  There are … [Read more...] about 5 Simple Ways to Show Your Customers You Care

Author: Dave Meyer Filed Under: Buzz Tips, Communication, Constant Contact, Marketing, News Tagged: Constant Contact, customer appreciation, customer retention, Email Marketing, marketing, online marketing, traditional marketing

5 Tips for Marketing to Generation Z

5 years ago

5 Tips for Marketing to Generation Z featured image

The generation after Millennials, the generation born to modern technology, "those darn kids" - whatever you know them by, Generation Z is a powerful slice of the upcoming American workforce. Born in in the mid-1990s to early 2000s, Generation Z makes up a whopping 25% of the US population. That's a larger piece of the population than the more … [Read more...] about 5 Tips for Marketing to Generation Z

Author: Dave Meyer Filed Under: Buzz Tips, Communication, Marketing, News, Social Media Tagged: digital marketing, generation marketing, generation z, marketing, online marketing, social media marketing

6 Dos and Don’ts of Marketing to Generation X

7 years ago

6 Dos and Don'ts of Marketing to Generation X

Poor Generation X. Wedged between the Baby Boomers and Millennials, Generation X frequently gets swept to the side. Which is a shame, because Gen Xers are the managers and entrepreneurs. In other words? They're the decision-makers.These folks, aged 35-51, have a monumental influence on the market that isn't being tapped into. Millennials are the … [Read more...] about 6 Dos and Don’ts of Marketing to Generation X

Author: Dave Meyer Filed Under: BizzyWeb, Facebook, Marketing, News, Social Media, Web Design Tagged: digital marketing, gen x, generation x, marketing, online marketing, target market, web design

Marketing to Different Generations

7 years ago

We are LIVE on today's BizzyWebinar! There are two ways to "bee a fly on the wall" and watch our webinar:View it on our Google Plus page to stream the video and take advantage of the Q&A Tool to ask questions during the presentation.Stream the live YouTube video below.After the broadcast, we will have the video both in our BizzyWebinar … [Read more...] about Marketing to Different Generations

Author: Jen Meyer Tagged: generation marketing, generation x marketing, marketing, millennial marketing

The Best Time to Send Black Friday Special Offers

7 years ago

Black Friday is one of the most profitable shopping holidays, and retailers are busy planning their social media and email strategy.  To help retailers make informed decisions about last-minute social media and email campaigns, Yesmail analyzed the performance of 50 top retailers’ email and social promotions in the week leading up to Black … [Read more...] about The Best Time to Send Black Friday Special Offers

Author: Dave Meyer Filed Under: BizzyWeb, Blogging, Communication, Constant Contact, Facebook, Foursquare, Google+, LinkedIn, Marketing, News, PInterest, Social Media, Twitter Tagged: BizzyWebinars, buzz, calls-to-action, communications, digital marketing, Email Marketing, facebook, Google Plus, How To, linkedin, marketing, Minneapolis online marketing, online marketing, Pinterest, Social Media, Strategy, twitter

Making Sense of Google Analytics: 10 Tips for Small Businesses

7 years ago

by Jeremy Taylor, Constant ContactGoogle Analytics offers a truly extensive range of actionable data. It will show you who’s browsing your website, how they’re using it and how they found you. Without analytics, you rely on guesswork (and guesswork is a terrible business model).The problem is that it can be tricky to identify the metrics that … [Read more...] about Making Sense of Google Analytics: 10 Tips for Small Businesses

Author: Dave Meyer Filed Under: BizzyWeb, Google+, News, SEO, Social Media, Web Design Tagged: analytics, BizzyWeb, calls-to-action, client sites, company pages, custom website design, google, Google Analytics, Google Plus, How To, marketing, Minneapolis online marketing, Minneapolis Web Design, Search Engine Optimization, Search Engines, SEO, Social Media, Strategy, web design, website

10 Tips for Handling Unsubscribes

7 years ago

In this informative article, HigherVisibility blogger Amanda DiSilverstro offers a variety of tactics to try to make the most out of "unsubscribe" requests.* * *10 Ways to Optimize Your Blog’s Unsubscribe ProcessFinding new readers to subscribe your newsletter or email marketing campaign is a top goal for any company, but it’s important to remember … [Read more...] about 10 Tips for Handling Unsubscribes

Author: Dave Meyer Filed Under: BizzyWeb, Blogging, Communication, Marketing, News, Social Media Tagged: BizzyWeb, Blogging, Business Page, calls-to-action, communications, Email Marketing, How To, marketing, Minneapolis online marketing, online marketing, Search Engine Optimization, SEO, Social Media, Strategy

Top Four SEO Trends for 2015

8 years ago

Google is now better able to reward high-quality Web content that is relevant to a search query, and less dependent on traditional signals, such as keywords, according to a recent report from Searchmetrics and detailed in this article by MarketingProf's Ayaz Nanji.Below are four key search engine optimization (SEO) lessons from the report, as … [Read more...] about Top Four SEO Trends for 2015

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter, Web Design Tagged: BizzyWeb, client sites, company pages, custom website design, google, Google Analytics, Google Plus, How To, marketing, Minneapolis online marketing, Minneapolis Web Design, online marketing, Search Engine Optimization, Search Engines, SEO, Strategy, website

9 Expert Ways to Grow Your Email List with Facebook

8 years ago

Miranda Paquet, Constant Contact “We’re finding Facebook to be less and less of interest to us because of the way they changed their algorithms for how our posts work…we found out that without paying for their marketing program, it doesn’t work for us.” Like many small business owners, Chris Iousa is wondering if it’s time to call it … [Read more...] about 9 Expert Ways to Grow Your Email List with Facebook

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Foursquare, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: Blogging, client sites, Email Marketing, facebook, google, Google Plus, How To, marketing, Minneapolis online marketing, online marketing, Pinterest, Social Media, Strategy, twitter

Understanding The SEO Journey – Old vs New SEO

8 years ago

As an online marketing agency, SEO is a common topic of discussion around the BizzyWeb office. This recent blog post published on Webbiquity.com by guest author Jack Dawson is an informative and easy-to-understand explanation of old versus new SEO. * * * by Jack Dawson Everyone implementing SEO usually has the same question – how long before I rank … [Read more...] about Understanding The SEO Journey – Old vs New SEO

Author: Michelle Hanson Filed Under: BizzyWeb, Blogging, Facebook, Google+, LinkedIn, News, PInterest, SEO, Social Media, Twitter, Video, Web Design Tagged: analytics, Blogging, company pages, custom website design, facebook, google, Google Analytics, Google Plus, Hashtag, linkedin, marketing, Minneapolis online marketing, online marketing, Pinterest, Search Engine Optimization, SEO, Social Media, Strategy, twitter

What’s New for Facebook? Notable Notes from Facebook F8 2015

8 years ago

Facebook F8 is an annual conference for developers creating products and services for the world's biggest social network. For the rest of us, it is a sneak peek of the cool new things we can expect to see from Facebook in the upcoming year. This year's conference included a number of notable announcements that made one thing clear: Facebook is … [Read more...] about What’s New for Facebook? Notable Notes from Facebook F8 2015

Author: Michelle Hanson Filed Under: BizzyWeb, Facebook, Social Media, Video Tagged: facebook, marketing, online marketing, Social Media

5 Hot Trends for 2015: Which Will Benefit Your Business?

8 years ago

by Susan Solovic, Constant Contact Predicting trends is always risky business. However, I’m confident the five I’m enumerating here will definitely command their share of headlines over the next 12 months and beyond. But frankly, whether I — or anyone else — publish an “X Number of 2015 Trends” article is not important by itself. Any value lies in … [Read more...] about 5 Hot Trends for 2015: Which Will Benefit Your Business?

Author: Michelle Hanson Filed Under: BizzyWeb, Communication, Marketing Tagged: business, marketing, marketing trends, online marketing, small business marketing, Strategy

Will 2015 Be the Year of Hashtag Marketing?

8 years ago

As we’ve been perusing all the 2015 prediction articles, it’s become apparent that industry leaders believe hashtag marketing will surge this year. While hashtags started as a means to categorize and search for content, they have evolved and are less about search and more about context. Hashtags have become a marketing mainstay, taking over Twitter … [Read more...] about Will 2015 Be the Year of Hashtag Marketing?

Author: Michelle Hanson Filed Under: BizzyWeb, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter Tagged: facebook, Google Plus, Hashtag, linkedin, marketing, online marketing, Pinterest, Social Media, Strategy, twitter

Utilizing E-Mail to Market Effectively – Find Out How on the Next BizzyWebinar!

9 years ago

Bummer. You missed this week's live broadcast. Fortunately, you can still watch the archive video above. Join us next week live on the webinar, or in person at our new headquarters for the next BizzyWebinar workshop! There is a tool out there that most Internet users check more often than any other social network, website, or gadget. Most of us … [Read more...] about Utilizing E-Mail to Market Effectively – Find Out How on the Next BizzyWebinar!

Author: Dave Meyer Filed Under: BizzyWebinar Archive, BizzyWebinars, News Tagged: BizzyWeb, BizzyWebinars, communications, Constant Contact, E-Mail, E-Mail Marketing, marketing

Buzz Builders for 5/21: Managing Your Reputation

9 years ago

Bummer. You missed the live broadcast. But no worries! You can still catch up on how to manage your online reputation by watching the archived video above. Join us next week for our next Buzz Builders workshop! You may have heard of online review sites like Yelp, Foursquare, Google Plus or, of course, Facebook. These tools are great ways for … [Read more...] about Buzz Builders for 5/21: Managing Your Reputation

Author: Dave Meyer Filed Under: BizzyWebinars, News Tagged: BizzyWeb, BizzyWebinars, marketing, online marketing, profile, reputation, Social Media

Buzz Builders for 5/14: Mobile Marketing Tips

9 years ago

Bummer! You missed our live broadcast. But don't fret - you can still watch the archive video above to catch up on some great tips for mobile marketing. Don't forget to join us next week for our next LIVE Buzz Builders Workshop. Stop on by our HQ for an in-person workshop and tour our new offices! Chances are good that you have a computer in your … [Read more...] about Buzz Builders for 5/14: Mobile Marketing Tips

Author: Dave Meyer Filed Under: BizzyWebinars, News Tagged: BizzyWeb, BizzyWebinars, marketing, mobile, mobile responsive

Buzz Builders for 12/18: Generating Revenue with LinkedIn

9 years ago

Join us LIVE now for this week's Buzz Builders! View the video above, or join us on Google+ for an interactive session and to ask questions, as well as receive FREE tech support after the live broadcast. You can also ask questions through the Q&A app on Google+ here. Buzz Builders occasionally invites guest hosts to our Wednesday events to help … [Read more...] about Buzz Builders for 12/18: Generating Revenue with LinkedIn

Author: Dave Meyer Filed Under: BizzyWebinar Archive, BizzyWebinars Tagged: BizzyWeb, BizzyWebinars, linkedin, LinkedIn Riches, marketing, Revenue

Buzz Builders for 11/27: LinkedIn Showcase Pages

9 years ago

Sorry you missed the live broadcast! You can view the replay on the video above and don't forget to check our our next LIVE webinar, each Wednesday at NOON CT. LinkedIn is the social network of choice for any business that does business with professionals. If you're looking to reach the decision makers in your industry, it's definitely the place to … [Read more...] about Buzz Builders for 11/27: LinkedIn Showcase Pages

Author: Dave Meyer Filed Under: BizzyWebinar Archive, BizzyWebinars Tagged: BizzyWeb, BizzyWebinars, company pages, linkedin, marketing, showcase, Social Media

Use Web Design and Social Media to Look like Goliath on David’s Budget

12 years ago

How a few well-aimed rocks can put you on a level field with the big guys The following is reprinted from the February 2011 issue of New Business Minesota. Dave Meyer, BizzyWeb president, will be offering a live presentation in association with this article in early April Before you spend a lot of time making yourself look big, make sure you’re … [Read more...] about Use Web Design and Social Media to Look like Goliath on David’s Budget

Author: Dave Meyer Filed Under: BizzyWeb, Blogging, Communication, Facebook, LinkedIn, Marketing, News, SEO, Social Media, Twitter, Video, Web Design, WordPress Tagged: facebook, linkedin, marketing, New Business Minnesota, SEO, twitter, WordPress

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