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Social Media

How to Market a “Boring” Business [Infographic]

How to Market a “Boring” Business [Infographic]

Let's face it: we can't all be the cool kids. You know the type: those renegade, cutting-edge startups that shake the status quo. Some of us have to be the doers - the invisible forces that keep the world turning. Sometimes our product isn't sexy and our services are, well, kind of boring. At least when it comes to social media, blogs and website

3 years ago

Posted In: Blogging, Buzz Tips, News, Social Media

10 Social Media Fails (And What You Can Learn From Them)

10 Social Media Fails (And What You Can Learn From Them)

We all enjoy a good online train wreck. That is - as long as you aren't the one at its center.  Learn by example - these brands paid for their social goofs, so you can avoid them in the future. Pssst: Want to increase your social media results from marketing? Click here! Rhode Iceland Tourism When you think glaciers and volcanoes, does "Rhode

3 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, News, Social Media, Twitter

How to Update Your Google My Business Listing

How to Update Your Google My Business Listing

We've talked ad nauseam about how frustrating it is to use Google My Business, so forgive us if you're sick of hearing about it. But between Google+ and Google My Business, we get a lot of questions from our customers. And understandably! Google My Business is notoriously confusing and hard to use (sorry Google!). You might not even know what

3 years ago

Posted In: BizzyWeb, Buzz Tips, Google+, News

How to Create Compelling CTAs [Infographic]

How to Create Compelling CTAs [Infographic]

Here’s a million-dollar question: how do you get people to do what you want them to? It isn’t enough to just dump words out into the universe and hope that does something. Whether you’re putting together a website, sending out an email, posting on social media or drafting up a blog, you want to drive people toward a specific action.    What that

4 years ago

Posted In: Blogging, Buzz Tips, Marketing, News, Web Design

How to Take Photos for Social Media

How to Take Photos for Social Media

Say Cheese! It's true: a picture is worth a thousand words. According to Brainrules.net, a person who hears a piece of information will remember just 10% of it three days later, while someone who sees that same information in a picture will recall 65% of it. Taking a good photo is key on social media. Luckily, all you need is your smartphone and

4 years ago

Posted In: Buzz Tips, Facebook, LinkedIn, News, PInterest, Social Media, Twitter

5 Blog Content Writing Hacks

5 Blog Content Writing Hacks

Fun fact: nobody likes writing. Not even writers. Writing is summoning an ocean of unending creative motivation. More often than not, you reach for the ocean and find a muddy puddle. But the good news is that you can fake it till you make it. Here are 5 content writing hacks that will guide you how to write a blog post when the motivation simply

4 years ago

Posted In: Blogging, Buzz Tips, Communication, Marketing, News

7 Blog Post Ideas That Will Engage Your Readers Every Time

7 Blog Post Ideas That Will Engage Your Readers Every Time

We need to talk about your blog. If you're like most of our customers, your blog sits neglected. Maybe it's a lack of faith in your writing ability, maybe it's not knowing what to write about or simply not knowing how to translate your industry into interesting content. Whatever the reason, it's a constant struggle to keep a blog regularly

4 years ago

Posted In: Blogging, Constant Contact, News

How Do I Know if My Social Media is “Worth It”?

How Do I Know if My Social Media is “Worth It”?

Social media. You know you should be using it but you may be wondering: what's the point? Many business owners struggle to see the ROI of Social Media, especially when you're not selling a tangible product.   Sprout Social has some actionable tips for calcuating social media ROI. Read the full post on their site, or get the highlights

4 years ago

Posted In: Facebook, LinkedIn, Marketing, News, PInterest, Social Media, Twitter

4 Lessons on Digital Marketing from Wonder Woman

4 Lessons on Digital Marketing from Wonder Woman

In case you've been avoiding all social media, news media and word of mouth: Wonder Woman is currently smashing her way through the box office, with no signs of slowing down. There are a few lessons we can take from the success of everyone's favorite crime-fighting superheroine. Sure, Wonder Woman is generally fighting supervillains and not the

4 years ago

Posted In: BizzyWeb, Buzz Tips, Communication, Marketing, News, Social Media

How NOT to Respond to Negative Reviews

How NOT to Respond to Negative Reviews

It's no secret how important online reviews are to businesses - 88% of customers rely on them to decide whether or not to do business with a local company. But many business owners are so laser-focused on getting reviews that they don't consider responding to reviews. It's inevitable - if you're actively soliciting reviews, you're going to get a

4 years ago

Posted In: Facebook, Google+, News

How Much Time Do People Spend on Social Media? [Infographic]

How Much Time Do People Spend on Social Media? [Infographic]

We all do it: in line at the grocery store, lying in bed at night, during your lunch break, on the toilet - you might even be doing it now. Mindlessly checking your social media networks has become an ingrained habit for most of us. Whether your poison is Facebook, Twitter, LinkedIn, YouTube or something else, if you're like most people you spend

4 years ago

Posted In: Facebook, LinkedIn, News, PInterest, Social Media, Twitter, Video

Why You’re Reaching Fewer People on Facebook

Why You’re Reaching Fewer People on Facebook

Facebook check. 1-2-1-2. Is this thing even on?  Don't worry, you're plugged in - it's Facebook, not you. If you've spent any time on your Facebook Business page, you've shared the frustration of feeling like no one can hear you. Unfortunately, it's true - your posts aren't reaching your entire audience. Why Aren't I Reaching People on

4 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, Marketing, News, Social Media

How to be an Online Marketing Jedi

How to be an Online Marketing Jedi

May the 4th be with you. And also with your marketing. The Force is good for more than just flashy battles - you can use your Jedi training to master your online marketing strategy as well. Come along, my Padawan reader as we delve into the world of online marketing. Resist the Dark Side Like the Force, the dark side of online marketing is

4 years ago

Posted In: Blogging, Buzz Tips, Marketing, News, SEO, Social Media

20 Questions That Will Give You a Year’s Worth of Blog Posts

20 Questions That Will Give You a Year’s Worth of Blog Posts

  You've heard it before (probably from us): in order to rank on Google, you need a blog. And you need to update it. Regularly. It's usually at the words "regularly updated blog" that our customers' faces blanch and the panic creeps in. That's when we hear: "I'm not a writer. And besides, I don't know what to blog about." I'll let

4 years ago

Posted In: Blogging, News, SEO

How Do I Know if My Online Marketing is Working? [Quiz]

How Do I Know if My Online Marketing is Working? [Quiz]

One of the biggest challenges when it comes to online marketing is attaching a clear ROI to your efforts. Many business owners struggle with knowing that they need to market, but being afraid of just tossing money down the drain. If you're already marketing but feeling like you're just treading water, there are a few questions you should ask

4 years ago

Posted In: Advertising, Buzz Tips, Marketing, News, SEO, Social Media

Do I Need a Google+ Business Page?

Do I Need a Google+ Business Page?

So, Google. We need to talk. I appreciate everything you do for me - answering my stupid questions, giving me direction, helping me solve "who's that actor" arguments...but changing things and not telling anyone? That has got to stop.  If you've dabbled in digital marketing, you've probably heard of Google+ or Google My Business. If not, you've

4 years ago

Posted In: Buzz Tips, Google+, News

The Anatomy of a Successful Blog Post

The Anatomy of a Successful Blog Post

Did you bring your scalpel? We're continuing our dissection of successful marketing tools to narrow in on what makes them work. Today we're slicing open some successful blog posts to see how they're built. What "success" will mean to you depends largely on your audience. Generally, you want to aim for: A consistent number of readers that shows

4 years ago

Posted In: BizzyWeb, Blogging, News

The Anatomy of a Successful Social Media Post

The Anatomy of a Successful Social Media Post

Did you bring your scalpel? We're starting something new here at BizzyWeb. For the next few weeks, I'll be taking a look at successful social media posts, emails, blog posts and websites to narrow in on what makes them work. Today we're slicing open some successful social media posts to see how they're built. For our purposes today, I'm defining

4 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, LinkedIn, News, PInterest, Social Media, Twitter

How You’re Annoying Your Customers (Without Realizing It)

How You’re Annoying Your Customers (Without Realizing It)

For the first 16 years of his life, my younger brother's name was "STOPJON!." STOPJON! blew raspberries, jumped on the couch, yanked ponytails, trudged mud through the house and threw water balloons. STOPJON! never heard his name unless it was shouted in annoyance. Eventually, STOPJON! matured and graduated to "Jon," but not before leaving a legacy

4 years ago

Posted In: BizzyWeb, Buzz Tips, Communication, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter

How to Find Your Perfect Customer

How to Find Your Perfect Customer

I'm going to be blunt: if you're still thinking of your potential customer pool as "anyone who needs my product/service," you need to stop. If pure need was all the drove purchasing decisions, we wouldn't have the variety of products we do on the market. Think about the divide between Coke and Pepsi, and how passionately customers advocate for

4 years ago

Posted In: BizzyWeb, Blogging, Buzz Tips, Marketing, News, Social Media, Web Design

2017 Social Media Image Size Guide [Infographic]

2017 Social Media Image Size Guide [Infographic]

New year, new selfies. 2017 is here and social media isn't going anywhere. Considering that 90% of the information transmitted to the brain is visual, social media is more important than ever. Start this year off right by making sure all your social media images are primed to pop. Below is our 2017 social media size guide. Remember to save this

4 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter, Video

The Trends to Pay Attention to in 2017

The Trends to Pay Attention to in 2017

2016 is finally over. It's time to brush off the dust of last year and step forward into 2017. A lot changed in the digital marketing landscape over the last 12 months. Here are the top digital marketing trends in 2017 that you need to know to keep your business competitive.  Digital Marketing - You Have to Be There It may seem obvious, but

4 years ago

Posted In: BizzyWeb, Blogging, Buzz Tips, Constant Contact, Facebook, News, Social Media

How to Get Reviews

How to Get Reviews

You can't afford to ignore online reviews - your customers sure don't. 88% of consumers read reviews to determine the quality of a local business. Before ever picking up the phone, your customers will be searching for your online reviews. If you don't have any, they may not buy. But getting online reviews is a struggle many business owners face.

4 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, Google+, Marketing, News, Public Relations, Social Media

How to Write Epic Content

How to Write Epic Content

Between TV, email and social media, we're all bombarded with so many words a day that they all blur together into a shapeless mush. It takes some truly special content to stand out from the rest. How can you make your online marketing efforts reach the most people? Make it epic.  Stories unite us. They define us. There's a reason why stories like

4 years ago

Posted In: BizzyWeb, Blogging, Buzz Tips, Communication, Facebook, LinkedIn, Marketing, News, Public Relations, Social Media, Web Design

10 Worst Social Media Fails of 2016

10 Worst Social Media Fails of 2016

Schadenfreude is the German word for "pleasure derived by someone from another person's misfortune." There are few situations more ripe for Schadenfreude than social media fails. Tweets can be deleted, but screencaps are forever. We're looking back at the worst social media fails of 2016, with tips on where they went wrong. We don't want any of you

4 years ago

Posted In: BizzyWeb, Buzz Tips, Facebook, News, Social Media, Twitter

Staying in Control of Your Website: Why Your Host Matters

Staying in Control of Your Website: Why Your Host Matters

One of the first questions we hear from new customers is: what the heck is web hosting, and why do I have to pay for it? Think of a website as an apartment. You own anything that goes inside your apartment, but you still have to pay rent to live there. In order for your website to appear online, you have to rent out the space. That's where a web

4 years ago

Posted In: BizzyWeb, Blogging, Buzz Tips, News, Web Design, WordPress

How Do I Market When My Business is Boring?

How Do I Market When My Business is Boring?

Let's face it: we can't all be the cool kids. You know the type: those renegade, cutting-edge startups that shake the status quo. Some of us have to be the doers - the invisible forces that keep the world turning. Sometimes our product isn't sexy and our services are, well, kind of boring. At least when it comes to social media, blogs and website

4 years ago

Posted In: Blogging, Buzz Tips, Marketing, News, Social Media

5 Ways to Rock the Holiday Season

5 Ways to Rock the Holiday Season

You can't deny it any longer: it's now officially Pumpkin Spice season. The plastic bats are coming out of hibernation, skeletons are gracing storefront windows and you can't walk three feet without seeing orange.  Now's the time to dust off your strategy and start gearing up for Holiday 2016. Even if you're not selling a tangible product, you can

4 years ago

Posted In: Advertising, BizzyWeb, Blogging, Buzz Tips, Constant Contact, Marketing, News, Social Media

How to Create Gorgeous Social Media Pictures in Seconds

How to Create Gorgeous Social Media Pictures in Seconds

We've said it before and we'll say it again: images are the bread and butter of social media. On Facebook, posts with pictures on average see 37% more engagement than text posts alone. Instagram and Pinterest are almost exclusively photo content, with very little text. To compete with the big boys, your social profiles need high-quality images. But

4 years ago

Posted In: BizzyWeb, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter

Snapchat VS. Instagram Stories: What’s the Difference?

Snapchat VS. Instagram Stories: What’s the Difference?

Instagram Stories is the shiniest new toy, and everyone is talking about it. Launched last month, Instagram Stories lets users share snapshots that disappear after 10 seconds. Sounds familiar. Facebook, Instagram's parent company, clearly launched Instagram Stories as a response to the wildly popular Snapchat. And now every small business owner is

4 years ago

Posted In: BizzyWeb, News, Social Media

8 Online Tools Every Business Needs

8 Online Tools Every Business Needs

We spend so much time chasing after the shiniest new toy that it's easy to get sidetracked from the basics. Today we're tacking it back, slowing it down and giving you a play-by-play of the 8 tools your business needs online and how we can help you get there. Every business is different, but when it comes to online marketing there are 8 tools every

4 years ago

Posted In: Advertising, BizzyWeb, Buzz Tips, News, SEO, Social Media, Web Design

Which Social Network Is Right For My Business? [Quiz]

Which Social Network Is Right For My Business? [Quiz]

Are you ready to take your business social? With all the choices out there, it's hard to know which social media network to start with. Cut through the chatter with the quiz below and find which network you should start with. Don't see the quiz? Click here. The Top 5 Social Networks:Facebook is the largest social network for a good reason. This

4 years ago

Posted In: BizzyWeb, Facebook, LinkedIn, News, PInterest, Social Media, Twitter

5 Social Media Tips for the Trades

5 Social Media Tips for the Trades

Show of hands: who set up their social media, posted a couple of times and then never returned?Don't worry - we get it. You're trying to run your business. And you may be thinking: "What do I even talk about?" It's easy to look to big brands with their flashy videos and professional photos and get discouraged. But here's the thing: you

5 years ago

Posted In: Buzz Tips, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter

10 Commandments for Millennial Marketing

10 Commandments for Millennial Marketing

A few weeks ago, we told you how to appeal to Gen Xers. Continuing on our generational journey, here's a bit of insight into millennials. This list from Rustin Nethercott of Constant Contact shows the 10 commandments of millennial marketing. Read the full article and nab an infographic here.1. Mobilize Your EffortsIt’s safe to say that mobile

5 years ago

Posted In: BizzyWeb, Marketing, News, Social Media

6 Dos and Don’ts of Marketing to Generation X

6 Dos and Don’ts of Marketing to Generation X

Poor Generation X. Wedged between the Baby Boomers and Millennials, Generation X frequently gets swept to the side. Which is a shame, because Gen Xers are the managers and entrepreneurs. In other words? They're the decision-makers.These folks, aged 35-51, have a monumental influence on the market that isn't being tapped into. Millennials are the

5 years ago

Posted In: BizzyWeb, Facebook, Marketing, News, Social Media, Web Design

The Ultimate Social Media Image Size Guide [Infographic]

The Ultimate Social Media Image Size Guide [Infographic]

A picture is worth a thousand retweets. When Facebook and Twitter first launched, they were text-only and word-heavy. Now, virtually every social network has become more and more streamlined and picture-friendly. Pictures dominate social networks and consistently see more engagement.We’ll say it straight out: if your images aren’t optimized for

5 years ago

Posted In: BizzyWeb, Facebook, Google+, LinkedIn, News, PInterest, Social Media, Twitter

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